The Hottest Ticket Items to Include in your Website Marketing Strategy for 2006 and Beyond!
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Shouldn't we all be flying around in spaceships by now? I don't know about you, but I was a massive Star Wars fan and Trekkie. I loved the technology, that's why I got into computers in the first place. So why hasn't technology taken over the world? Where is my lightsaber, speeder bike and portable comms unit? Look around you my friends, the future IS here!
Do you own a mobile phone? A laptop? PDA? Do you have a broadband connection? Does your car have fuel injection? Traction control? Satellite navigation? Do you pay your bills online? Do you have an email account you use for business or to keep in touch with loved ones?
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History and future generations will look back on TODAY as a golden age. A time of great opportunity when fortunes were made and lost, and new social practices implemented. You often hear the term information age used to describe the current time in which we live. But it is only growing, and opportunity abounds for the entrepreneurial person who reaches out and grasps the website marketing opportunities before them.
Do you have a product or service which you sell offline? Could this product or service be marketed and sold online, thus expanding your potential customer-base exponentially? Do you have an idea, special skill, story idea or song which you could make into an electronic document and market on the internet? The market and opportunities for people with creative ideas is so large these days, that the rules that once bound such pursuits have changed forever.
Here is my list of what I believe to be the big markets in the coming 10 years:
Information Technology Security based products and services
Energy saving products and services.
Environmentally friendly based products and services.
Entertainment based products.
Health and fitness based products and services.
Beauty based products and services.
Life coaching based products and services.
Investment based products and services.
Holiday/vacation/Travel based products and services. (airfares, accommodation)
Convenience based products and services (ie. Online grocery shopping, online ticket purchases, online bill payment, online vouchers.)
Community based products and services (ie. Chatrooms, forums, email groups, all of these both wireless and online)
Wireless products and services (ie. SMS, WAP, mobile ringtones, picture messaging, mobile chat, wireless gaming., wireless ticketing, wireless fee-based services like paying parking fees with mobile/cell phone, using mobile or cell phone to pay bus and train tickets, using mobile/cell phone to access vending machines.)
Radio wave products (ie. There is a new technology called RFID (radio frequency identification. Currently RFIDa) used to track products from production to sale. This technology may have other applications.)
Education based products and services (ie. Online learning, access to electronic documents for study purposes.)
Video over net.
Internet based Telephony products and services. (Skype)
Telecommuting products and services.
Integration based products and services (ie. Getting all your products and services through one supplier. Eg. Landline phone, mobile/cell (including sms and wap), gaming, movies on demand, internet, digital tv, cable tv. OR a bank account with credit card, house loan, personal loan, share investment portfolio, insurance)
All in one devices ( ie. a cell/mobile phone with a colour camera, gaming device, pda, mp3 player, radio, and ticketing device. OR TV, video on demand, internet, music system.)
Internet enabled housing (ie. switching lights and appliances on remotely, monitoring security over the internet via alarms and video. Fridges ordering milk and butter. Automatic vacuum systems able to be activated remotely.)
Products and services marketed towards China, India and Indonesia.
Products and services provided from China, India and Indonesia to the rest of the world.
Services that can provide integration between the developing, fledgling superpowers of the East and the West.
Miniaturised mass storage devices and backup solutions.
Cheap, lightweight portable computing devices.
Mass storage MP3 players. (iPod)
So there we have it. My list of what I predict to be the big ticket item product and services you can market on your website in the coming years. If you have any further ideas or thoughts for what you think the future holds, email them to me, I'd be very interested to hear your predictions and thoughts! The above is all subjective of course, but if you pay close attention, you can figure out where the trends are heading and take advantage of the opportunities new technologies present, and the new markets that they open up. The keen eyed Guerilla Website Marketer will be on the lookout for these opportunities, and seize them when they arise. So keep your eyes peeled, and ear to the ground.
About the author: Leigh Burke has over 7 years of solid website marketing experience and is the author of the best selling 'Guerilla Website Marketing'. He's been in the trenches, and knows what works! To find out more about Leigh's guerilla website marketing techniques, or to sign up for his free newsletter visit: http://www.WebsiteMarketingGuerilla.com
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